We Help Brands Awaken & Thrive
We name and build brands through strategic positioning and identity that drive growth and customer loyalty.
AWAKEN YOUR BRAND®
We help Awaken Your Brand® by creating a clear brand strategy, brand story, brand identity language, and expression to motivate and energize your brand to awaken - leading to stronger customer alignment, sales and revenue.
Most startups launch without a solid understanding as to how they should position themselves to gain traction with their customers and dominate their competitors. They usually choose "me-too" tactics and generic visual messaging to communicate their value to their target audience.
"If you are looking for an award-winning logo design, branding, and web design company that offers design solutions that take your brand to the next level, then SpellBrand is the best bet for you."
Years of Expertise
Brand Identities
Brands Named
Global Offices
Our Story
From Two Friends to Global Agency
Spellbrand began its life as a two-man graphic design firm in 1998 in Florida and by 2019 grew to be an international boutique brand agency with studios around the world.
SpellBrand is one of the leading online brand identity and website design agencies with partners in 5 countries over 4 continents. We are a truly agile digital agency with a remote working structure and a creative team spread all over the world.
We at SpellBrand strive everyday to change the status quo by helping startups and businesses realize the importance of brand strategy and visual storytelling that sets the tone and tempo of their brands and lead them down the path of brand success.
Specialized Focus: While Spellbrand serves businesses and startups across all industries, we also operate School Branding Agency, a specialized division dedicated exclusively to K-12 educational institutions, offering strategic brand development and mascot design for schools nationwide.
With the impact of COVID-19 and the resulting changes to the way we work, we have moved to a completely remote working system. We find that actually, going full remote improved our workflow and the usage of resources for different projects.
We do not have walk-in studios anymore and all our client interaction is through emails and live Zoom video calls. We find this to be more effective for both our clients and our teams.
We also have a reliable and talented group of highly skilled and specialized collaborators we work with. This collaborative approach ensures that the right people are working on your project at all times. The result is work we're proud of.
Our Story
Two friends start a small logo design firm called Logo Design Works.
Logo Design Works goes online.
Logo Design Works becomes a digital branding agency and rebrands as Spellbrand. London studio opens.
Partner offices in Sydney & Dubai open.
Spellbrand recovers from the 2008 recession.
Spellbrand reaches $1M in revenue.
Due to COVID-19 Spellbrand pivots from a traditional agency into a 100% virtual and remote agency.
The transition to a 100% virtual and remote agency is complete and Spellbrand is stronger than ever before!
2,000+ brand identities created and 250+ brands named, with offices in New York, London, and Dubai.
Why Spellbrand
What Sets Us Apart
We're not just designers - we're strategic brand architects with a global perspective and proven track record.
Global Reach, Personal Touch
We work with clients worldwide from offices in New York, London, and Dubai, with a dedicated team on every project.
Founder-Led Since 1998
250+ brands named by Mash Bonigala, with strategy built into every engagement.
Strategic, Not Just Pretty
We focus on competitive positioning and brand strategy that delivers measurable results.
100% Remote & Agile
Virtual agency structure means better workflow, faster turnarounds, and global talent.
Collaborative Approach
We work with specialized experts to ensure the right people are on your project.
25+ Years of Expertise
Since 1998, we've been helping startups and established brands reach their full potential.
Our Core Values
Words to Live By
We strive to share knowledge and add real value to the world by being authentic and human!
Share Knowledge
We think of our brand as a knowledge sharing company
Add Real Value
We believe in adding value in everything we do!
Be Authentic
Authenticity is at the root of our service and our brand
Be Human
Nothing is more important for our brand as being human!
Meet Our Founder
Mash Bonigala
Creative Director & Brand Strategist
At the core of Spellbrand is our brand strategist and creative director, Mash Bonigala. With 25+ years of building brands all around the world, Mash brings a keen insight and strategic thought process to the science of brand building.
Mash has created brand strategies and competitive positioning stories that translate into powerful and stunning visual identities for all sizes of companies and brings to the table a deep understanding of the psychology of branding.
With a heavy emphasis on helping brands move from the Red Ocean to the Blue Ocean, Mash helps businesses go to the next level in terms of making their competition irrelevant, and increasing sales and revenues.
Mash Bonigala
Founder & Creative Director
Client Love
Hear What Our Clients Say
Real feedback from businesses we've helped transform through strategic branding.
Sue Politte
Success In Focus
"Love it! My brand identity and logo helps quickly communicate what I do. I coach very busy business leaders who want to take their organization to the next level and are tired of all the things that are slowing things down or blocking progress. My brand identity needed to grab visual attention and communicate quickly that I help my clients get focus so they gain and build success. My new brand will help my potential clients identify with me. Thank you!!!!"
Ernest Bannister
M.O.R.E
"My experience with the Spell brand team has been nothing short of excellent. From the beginning Mash and team made me feel very comfortable with the design process. I am extremely happy with the results of my design and look forward to working with Spellbrand; exclusively! I have told many family, friends and peers about the great work the Spellbrand team has done in creating my design. Thanks again for all your patience and professionalism; I look forward to working with you in the future."
Josh Amburn
Lakefront Docks and Lifts
"I came into this project expecting to get the best logo for our brand. That’s exactly what I received. The team at SpellBrand used the descriptions of what we do along with a color palette of our site to design three amazing concepts. Once we decided on what worked best for our needs, they worked diligently to perfect the design. Their use of their project management software makes the collaboration painless. Great work team! We’ll see you on the next project! Josh"
Ready to Build Your Brand?
Join 2000+ businesses that have transformed their brands with Spellbrand
Let's Build Your Brand Together
Ready to create a brand that stands out and drives real business results? Browse our service packages and choose the perfect fit for your business. Transparent pricing, instant purchase, and immediate project start.