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Brand Videos

Explore our collection of brand strategy videos and insights. Learn from case studies of successful brands like Tesla, Airbnb, and more.

The Gut Feeling That Built Tesla, Airbnb, and Every Billion-Dollar Idea

Charter School Enrollment is Broken - Here’s the Fix

Letting Claude build a landing page while I watch @Spanian eating steak in China!

15 July 2025

BRANDEM™ OS BEACON PILLAR

BRANDEM™ OS Framework Overview

BRANDEM™ OS Strategy Framework

How AirBnB’s Resonance Score shows you their master brand strategy

The ‘Know Your Customer’ Lie That’s Destroying Your Business

The Complete Tesla Brand Equation: How They Built 847 Truth Force

Why ‘Follow Your Passion’ Is Mathematically Stupid (MD01)

Luxury Brands Will NOT Collapse (Despite The China Scandal)

Why Powerful Delivery Transforms Markets While Features Get Ignored

NARRATIVE Pillar - How Top Founders Create Reality-Bending Narratives

AUTHORITY Pillar - Build Genuine Authority So Your Market Can’t Help But Follow

What Our Clients Say

Jenny Richard

Jenny Richard

Woods Of Fairfax

"Working with the team at Spellbrand has been fantastic! I spent time researching companies that would help me build brands for each asset that are all in different locations and more specifically build a brand that could help tell each of their unique stories. Spellbrand did just that. The process was easy. To provide them with my initial thoughts through a nicely-outlined input form they sent to me and they took that information and created a number of awesome designs. I was able to incorporate "the story" easily with a design we selected. I'm excited to get it into action and see what's in store for the next project. Also, each person I worked with has been super responsive, knowledgeable, and awesome to work with! Kudos to Mash, Mike, and Eva! I really enjoy working with you!"

Joe Russell

Joe Russell

VALENSOR

"Mash and his team were amazing. They were able to take our vision and produce a truly creative and unique branding package. What struck me most was their desire to make our company happy alongside ensuring our company has good branding. Mash was always willing to answer our questions and help us arrive at a decision. Overall, SpellBrand is not just creating company names and logos, they are creating character and soul for their clients' companies. I would recommend them to anyone looking to stand-out among their competitors. SpellBrand services are most definitely worth their weight in gold."

Christian Nocera

Christian Nocera

Dapper Yankee

"Delighted to have used Spellbrand for our last project. The work was thorough and results excellent. For me it was such a pleasure to work with Mash who was able to keep up with all my last minute requests for small changes. Nothing was too much of a problem and I would have to say that its great to work with people who do actually put the customer needs first! One thing saying it, its another thing doing it – Thanks Mash!"

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