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Brand Videos

Explore our collection of brand strategy videos and insights. Learn from case studies of successful brands like Tesla, Airbnb, and more.

The Gut Feeling That Built Tesla, Airbnb, and Every Billion-Dollar Idea

Charter School Enrollment is Broken - Here’s the Fix

Letting Claude build a landing page while I watch @Spanian eating steak in China!

15 July 2025

BRANDEM™ OS BEACON PILLAR

BRANDEM™ OS Framework Overview

BRANDEM™ OS Strategy Framework

How AirBnB’s Resonance Score shows you their master brand strategy

The ‘Know Your Customer’ Lie That’s Destroying Your Business

The Complete Tesla Brand Equation: How They Built 847 Truth Force

Why ‘Follow Your Passion’ Is Mathematically Stupid (MD01)

Luxury Brands Will NOT Collapse (Despite The China Scandal)

Why Powerful Delivery Transforms Markets While Features Get Ignored

NARRATIVE Pillar - How Top Founders Create Reality-Bending Narratives

AUTHORITY Pillar - Build Genuine Authority So Your Market Can’t Help But Follow

What Our Clients Say

Raymond Chen

Raymond Chen

RLC Global Archicom, Singapore

"SpellBrand was very accommodating from the beginning of the design process even when we had distinct design ideas, being architect designers ourselves. Jeff responded with many preliminary style options based on our initial sketchy ideas, enabling us to zoom in on the specific feel we were looking for. From that point on, it was just refinement and the final logo was in our hands in a matter of days. We have used SpellBrand on other logos for my clients projects."

Joe Russell

Joe Russell

VALENSOR

"Mash and his team were amazing. They were able to take our vision and produce a truly creative and unique branding package. What struck me most was their desire to make our company happy alongside ensuring our company has good branding. Mash was always willing to answer our questions and help us arrive at a decision. Overall, SpellBrand is not just creating company names and logos, they are creating character and soul for their clients' companies. I would recommend them to anyone looking to stand-out among their competitors. SpellBrand services are most definitely worth their weight in gold."

Christian Nocera

Christian Nocera

Dapper Yankee

"Delighted to have used Spellbrand for our last project. The work was thorough and results excellent. For me it was such a pleasure to work with Mash who was able to keep up with all my last minute requests for small changes. Nothing was too much of a problem and I would have to say that its great to work with people who do actually put the customer needs first! One thing saying it, its another thing doing it – Thanks Mash!"

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