Jan 27, 2022 · 5 min read
Startups Brand Identity
Startups Brand Identity: A visual manifestation starts with the brand identity for startups and continues with the messaging strategy and brand.
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Insights & Strategy
Spellbrand Blog - Page 16
More brand strategy insights, identity design tips, and marketing advice - Page 16
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Jan 27, 2022 · 7 min read
How Bad Pricing Can Kill Your Business
Most business owners never step back to really consider who their target market is and how many clients or customers they actually need to have a.
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Jan 27, 2022 · 5 min read
When Social Media is a Bad Idea
If you’ve ever been unsure about social media, perhaps now would be an excellent chance to take a long, hard look at what you’ve been doing.
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Jan 27, 2022 · 6 min read
How a focused social media plan got 1.2 million hits
Old Spice's branding strategy differentiated them from major competitors who take themselves too seriously. Find out how they got 1.2 million hits on SM.
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Jan 26, 2022 · 3 min read
Signs of a Possible Brand Collapse
Understanding the early signs of a brand collapse can help companies do necessary measures to avoid it. Expert insights and strategies.
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Jan 26, 2022 · 3 min read
YouTube: A Visual Platform for Your Brand
Videos can significantly change the perception of users about your brand. A video can create an image for your business, one that can attract...
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Jan 26, 2022 · 6 min read
The Power Of Mindful Branding
Mindful Branding - Brand builders are not really aware of their intentions with their branding. The focus seems to usually lie in generating sales and.
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Jan 26, 2022 · 4 min read
Reach Into Your Customers World View
Customer World View - In this article, I encourage you to think more consciously about your customer’s world view and how that would benefit your brand.
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Jan 26, 2022 · 5 min read
Why Your Fashion Brand Needs A Signature Style
Developing a signature style is one of the best things you can do for your fashion brand. Here are top 5 reasons your fashion brand needs a Signature Style.
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Jan 25, 2022 · 9 min read
How to Build a Tech Startup Brand Step-by-Step
Do you have the next big tech startup brand? Excellent! Without constant innovation, we would have stale software and a never-ending list of problems.
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Jan 25, 2022 · 5 min read
5 Proven Upsell Strategies To Increase Revenue
What would it mean if you could add 25% to every single sale? Here are 5 upsell strategies that have been proven to increase revenue.
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Jan 25, 2022 · 15 min read
How to Build a Funnel That Converts: Know Your Assets
In this post, you learned which assets to use in the first five phases, and you gained a stronger understanding of how successful businesses build their.
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Jan 25, 2022 · 4 min read
Charge Premium Prices Through Better Brand Identity
Charge Premium Prices - How can you charge more for your products or services through the sheer power of a better brand identity?
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Jan 25, 2022 · 5 min read
How Not to Manage a Brand Crisis
All brands falter now and again. It depends on the mistake, but most negative situations can still be salvaged. Here are a few tips.
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Jan 25, 2022 · 8 min read
Use Authority Marketing To Beat Your Competition
Authority marketing: Becoming an authority can be a challenging and daunting task. In some fields, for example, like in the bespoke suits field, it may.
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Jan 24, 2022 · 4 min read
How To Connect Your Brand To People’s Emotions
As part of the new podcast series on brand building, today I talk about connecting your brand to people's emotions. Listen to the podcast.
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Jan 21, 2022 · 3 min read
How to Brand Your WordPress Website
Brand Your WordPress Website to get the most out of your website. Here's how!
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Jan 21, 2022 · 3 min read
No USP? Then Why Are You In Business?
Most businesses in almost every industry face a crisis. There is too much noise. Too much competition. And buyers are not using the traditional methods.
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