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Financial Brand Website Development
Brand Strategy Case Study

Financial Brand Website Development

Financial Brand Website Development

Financial Brand Website Development

Client

FinanceSeer Financial Modelling Software

Year

2015

Location

Ontario, Canada

Services Rendered
Deliverables
  • Final Source Files
  • Brand Style Guide

FinanceSeer is a multi-dimensional financial modelling application that runs locally on your desktop. Calculations are fast because they happen on the client’s PC.

All software updates occur automatically without the need to reinstall software.

FinanceSeer enables Financial Analysts, Controllers, CFOs, bankers and consultants to build and manage sophisticated driver based financial models in order to run rapid what-if scenario analysis across integrated financial statements (Income Statement, Balance Sheet and Cash Flow).

financeseer

financeseer

financeseer

financeseer

financeseer

financeseer

financeseer website design

financeseer website design

financeseer website design

financeseer website design

financeseer website design

financeseer website design

financeseer website design

When the client wanted a website that reflected their state of the art software, they turned to SpellBrand to help them create a stunning website!

Website Solution: As we worked out the brand strategy for FinanceSeer through our discovery process, we decided to go for a bold, flat and modern visual style with lots of white space, clean outlines and using design to establish information architecture. We also created a ton of custom icons that match the branding.

To create the website, we used the Bootstrap framework and built the site on the Ringgle CMS software platform to enable the client to manage and grow their website as their business scales up.

The result is a stunning website that looks and acts beautifully. The smooth scrolling, the bold layouts and colors create the impression of a Fortune 500 brand.

financeseer logo design

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What our clients say

Liana Alexander Raye

Liana Alexander Raye

Harlequin Starr International Styles

"Working with the Spellbrand team has been incredibly easy. Mash has a team of experts who are extremely visionary and pioneering, pulling together ideas and initial thoughts into an actual brand giving you options that you feel best align with your thought process. I have no idea how they created my brand based on the vague brief I gave them, but they have worked wonders and magic. Their design, attention to detail, willingness to ensure the final product is exceptional all counts towards a company who has the client at the forefront of mind at every step of the way. Spellbrand is my Number 1 go to for all branding, website and design concepts moving forward. I look at them as an extension to our marketing arm. Just brilliant."

Tom McGee

Tom McGee

PD Campus

"We tried several designers to design our logo and could not find the one that fit our company. After a few years of searching for a good branding company, I found Spellbrand through a random search. Spellbrand was sensational! They took the time to listen to our story and created a few designs that spoke to our team and what we do. We've never had a designer do that. We not only received a great logo, but we now have a brand we are all proud to wear! Thank you!"

Ernest Bannister

Ernest Bannister

M.O.R.E

"My experience with the Spell brand team has been nothing short of excellent. From the beginning Mash and team made me feel very comfortable with the design process. I am extremely happy with the results of my design and look forward to working with Spellbrand; exclusively! I have told many family, friends and peers about the great work the Spellbrand team has done in creating my design. Thanks again for all your patience and professionalism; I look forward to working with you in the future."

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