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Premium Eye-Care Optometry Brand
Case Study

Premium Eye-Care Optometry Brand

Branding

Dallas Brand StrategyBrand IdentityLogo DesignStyle Guide
Premium Eye-Care Optometry Brand

Premium Eye-Care Optometry Brand

Premium Optometry-Healthcare brand located in North Dakota but with clients from around the world!

Elite Eye Care is a premium optometry clinic that evaluates, diagnoses, and treats eye conditions and diseases.

EEE also produces the highest quality prescribed glasses and contact lenses and sells frames and lenses for glasses.

The client wanted a unique brand identity that would stand apart from the competition. The result is a stunning brand mark treatment.

Scope

Location & Year

  • Bismark, North Dakota
  • 2018

Brand Identity

To achieve a premium and unique look and feel, we created a logo design and brand identity that was totally unique and unlike the competition. Starting with a non-traditional layout for the logo design, we split the brand name into two tiers separated by 3 lines. The top and bottom lines have an icon of a pair of eyeglasses. The middle line has an icon of a heart.

In these photos, you can see how Elite Eye Care branding on different touchpoints of their clinic. The stunning brand identity stands out and creates impactful brand recall.

Amazing logo design and branding! I was given several great options and the designers were always willing to adjust according to my feedback. They also gave their professional opinions as wells. Much recommended!

Dr. Jessica KellerOptometrist

What our clients say

Josh Amburn

Josh Amburn

Lakefront Docks and Lifts

"I came into this project expecting to get the best logo for our brand. That’s exactly what I received. The team at SpellBrand used the descriptions of what we do along with a color palette of our site to design three amazing concepts. Once we decided on what worked best for our needs, they worked diligently to perfect the design. Their use of their project management software makes the collaboration painless. Great work team! We’ll see you on the next project! Josh"

Raymond Chen

Raymond Chen

RLC Global Archicom, Singapore

"SpellBrand was very accommodating from the beginning of the design process even when we had distinct design ideas, being architect designers ourselves. Jeff responded with many preliminary style options based on our initial sketchy ideas, enabling us to zoom in on the specific feel we were looking for. From that point on, it was just refinement and the final logo was in our hands in a matter of days. We have used SpellBrand on other logos for my clients projects."

Sue Politte

Sue Politte

Success In Focus

"Love it! My brand identity and logo helps quickly communicate what I do. I coach very busy business leaders who want to take their organization to the next level and are tired of all the things that are slowing things down or blocking progress. My brand identity needed to grab visual attention and communicate quickly that I help my clients get focus so they gain and build success. My new brand will help my potential clients identify with me. Thank you!!!!"

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