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Ready to transform your school's brand?

Move from Red Ocean to
Blue Ocean Strategy

Stop competing on price. Create uncontested market space. Build a brand strategy that attracts customers like a magnet by aligning with their worldview and creating emotional connections.

25+
Years Experience
500+
Strategies Created
4-6
Weeks Delivery
100%
Custom Strategy

Stuck in the Red Ocean?

Consumers no longer believe in advertisements. Your market is crowded. You're competing on price. Your brand is invisible in a sea of competitors doing the same thing. It's time to break free.

Welcome to the Blue Ocean

Our brand strategy service helps you create uncontested market space where competition is irrelevant. We'll help you build a brand that customers love, trust, and can't wait to share with others.

  • Stand out from competitors with radical differentiation
  • Attract ideal customers who resonate with your message
  • Build emotional connections that drive loyalty

Choose Your Package

Transparent pricing with everything you need to get started. No hidden fees, no surprises.

Foundation

$1,800 one-time
3-4 weeks

What's Included:

  • Brand Substance workshop (purpose, vision, mission)
  • Basic positioning strategy
  • Customer persona development
  • Brand messaging framework
  • Written strategy summary
  • 1 revision round

100% ownership • No hidden fees • Satisfaction guaranteed

Most Popular Choice

Strategic

$3,200 one-time
4-6 weeks

What's Included:

  • Everything in Foundation, plus:
  • One-on-one work with senior strategist
  • Complete brand strategy playbook
  • Competitive research & analysis
  • Blue Ocean positioning strategy
  • Brand archetype identification
  • Messaging framework with tone & voice
  • 3 months of crafted messages
  • 2 revision rounds

100% ownership • No hidden fees • Satisfaction guaranteed

Immersion

$5,200 one-time
6-8 weeks

What's Included:

  • Everything in Strategic, plus:
  • Extended strategy workshops (4+ hours)
  • Comprehensive brand strategy playbook
  • Deep competitive analysis
  • Customer journey mapping
  • Visual language strategy
  • 6 months of crafted messages
  • Unlimited revision rounds
  • 30-minute strategy consultation call
  • Ongoing strategic guidance (30 days)

100% ownership • No hidden fees • Satisfaction guaranteed

All packages include 100% ownership of final designs

Questions? Call +1 (845) 233-6410 or contact us

Since 1998

Our Brand-Love Guarantee

We've been creating brands since 1998, and we're confident you'll love what we create for you. But we get it - investing in your brand is a big decision. That's why we offer this simple promise:

If you're not excited about the initial concepts we present, we'll refund 50% of your investment. No runaround. No hassle. Just a quick email.

Here's how it works:

Once we deliver your initial design concepts (typically within 10-14 days of receiving your brief), you'll have 3 business days to review them. If our creative direction doesn't resonate with you, simply let us know and we'll process your 50% refund immediately.

Why 50%? Because by that point, we've invested significant strategy time, research, and creative energy into understanding your brand and developing concepts tailored to your vision. But we never want you to feel stuck with work that doesn't excite you.

Bottom line: We only succeed when you love your brand. And after 2,000+ successful projects, we're betting you will.

Our 5-Phase Process

A proven methodology that transforms your business into a magnetic brand

1

Brand Substance

We strip your brand to its core essence and build up the substance. Define your brand purpose, vision, and mission that will guide all future decisions and inspire your team and customers.

2

Positioning Strategy

Through comprehensive competitive research, we identify your "Onlyness" – the radical differentiation that makes competition irrelevant. This is your ticket to the Blue Ocean.

3

Customer Persona Design

Deep research to identify your ideal customer persona and archetypes. Understand their desires, fears, and worldviews so your brand message resonates at a visceral level.

4

Messaging Framework

Create a brand message playbook with clear tone and voice guidelines. We'll identify your brand archetype to ensure your messaging resonates authentically. Plus, 6 months of messaging crafted to engage, convert, and build loyalty with your audience.

5

Visual Language Strategy

Define the visual direction for your brand identity, including color psychology, typography, imagery style, and design principles that will make your brand instantly recognizable.

Strategic Brand Success Stories

See how strategic positioning transformed these businesses

What Strategic Clients Say

Hear from businesses that moved from Red Ocean to Blue Ocean

Raymond Chen

Raymond Chen

RLC Global Archicom, Singapore

"SpellBrand was very accommodating from the beginning of the design process even when we had distinct design ideas, being architect designers ourselves. Jeff responded with many preliminary style options based on our initial sketchy ideas, enabling us to zoom in on the specific feel we were looking for. From that point on, it was just refinement and the final logo was in our hands in a matter of days. We have used SpellBrand on other logos for my clients projects."

Jenny Richard

Jenny Richard

Woods Of Fairfax

"Working with the team at Spellbrand has been fantastic! I spent time researching companies that would help me build brands for each asset that are all in different locations and more specifically build a brand that could help tell each of their unique stories. Spellbrand did just that. The process was easy. To provide them with my initial thoughts through a nicely-outlined input form they sent to me and they took that information and created a number of awesome designs. I was able to incorporate "the story" easily with a design we selected. I'm excited to get it into action and see what's in store for the next project. Also, each person I worked with has been super responsive, knowledgeable, and awesome to work with! Kudos to Mash, Mike, and Eva! I really enjoy working with you!"

Christian Nocera

Christian Nocera

Dapper Yankee

"Delighted to have used Spellbrand for our last project. The work was thorough and results excellent. For me it was such a pleasure to work with Mash who was able to keep up with all my last minute requests for small changes. Nothing was too much of a problem and I would have to say that its great to work with people who do actually put the customer needs first! One thing saying it, its another thing doing it – Thanks Mash!"

Sue Politte

Sue Politte

Success In Focus

"Love it! My brand identity and logo helps quickly communicate what I do. I coach very busy business leaders who want to take their organization to the next level and are tired of all the things that are slowing things down or blocking progress. My brand identity needed to grab visual attention and communicate quickly that I help my clients get focus so they gain and build success. My new brand will help my potential clients identify with me. Thank you!!!!"

Ready to Build Your Brand?

Join 2000+ businesses that have transformed their brands with Spellbrand

Let's Create Something Magical Together

Ready to create a brand that stands out and drives real business results? Browse our service packages and choose the perfect fit for your business. Transparent pricing, instant purchase, and immediate project start.